Director of Marketing Operations
October 2023 | Remote, USA
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Development Guild DDI is a leading consulting firm working exclusively with non-profits and mission-driven organizations, such as Pine Street Inn, National Audubon Society, and the Learning Center for the Deaf. More clients listed here: https://developmentguild.com/clients/
As our Director of Marketing Operations, you’ll drive our advertising, conference program, and marketing intelligence for the business development of our services and corporate brand. This is a full-time remote position, to work with an all-remote team. The Director of Marketing Operations reports to the SVP of Product + Marketing and will work closely with other members of the marketing and business development teams.
The base compensation range for this position is $90,000-$150,000 commensurate with the skills, experience, and qualifications. Development Guild DDI offers a complete package of benefits. Open to US-based applicants.
Responsibilities
- Own and manage ad strategy on Google and LinkedIn
- Further develop and manage national conference program
- Optimize and track user acquisition and journeys with conversion goals through all properties (website, newsletter, events, etc.)
- Owns operations of newsletter, including growing our subscription list, keeping it on schedule, analyzing performance, and coordinating with the Managing Editor
- Collaborate with product, operations, and consulting branches of firm to fully understand the business and to incorporate that into the marketing strategy
- Report weekly to SVP Product + Marketing
Qualifications
Required Qualifications
- Significant hands-on experience with the management of online ads
- 7+ years experience working in marketing
- Experience with SEO and optimizing conversion paths
- Excited to scale up our entire marketing operations
- Proven experience and expertise with HubSpot or Salesforce
- A strong analytic mind and strategic perspective
- Go-getter and hands-on attitude, desire to make impact
- Ability to clearly write and articulate complex concepts in simple terms
- Self-confidence, ability to speak-up and to make quick decisions
- Collaborative, works with team daily
Nice-To-Have Qualifications
- Vendor management experience
- Conference planning experience
- Bachelors or Masters in marketing
- Experience in the non-profit sector
- Experience with consulting firms